Daanaa in Achaemenian means “wise” and “intelligent”. The term stems from the classical understanding of the four worldly elements: earth, water, air and fire. Simpler substances explain the world’s nature and matter, creating profound meaning and power. Our company uses simple solutions that address complex problems and challenges, creating deeper meaning and empowerment.
Meet the team
Soroush received his PhD in electrical engineering from UBC. His 6 years of experience in R&D couples well with his academic background, Soroush founded Daanaa to combat the dogma stalling technological advancement.
Javad’s mechanical engineering education has prepared him to tackle the problems of tomorrow. His experience in robotics and clean energy make him highly skilled in prototyping and manufacturing. Be sure to say hello if you see Javad with his trusty telescope at a nearby astronomy event.
Hiba completed her undergraduate degree in Software Engineering before jumping into Project Management at Schulich School of Business. She channelled that education into 10 years of software industry experience. Hiba loves life’s simplicities and tries to learn one new thing every day.
Sadegh has over 12 years of experience in R&D to go along with his PhD in electrical engineering. A consummate problem-solver, Sadegh’s expertise extends to RF circuits and systems, power inverters, electronics design, complex troubleshooting and more.
Michael’s entrepreneurial spirit propelled him to complete his MBA at UBC. He has 15 years of experience with a variety of companies, and he prides himself on being a “strong generalist”. Michael is an avid reader and socializer, splitting time between his dog and well-written tv shows.
Max has not looked back since receiving his Master’s degree in electrical engineering from UBC. His passion for electromagnetic radiation led him to roles in many industries, including engineering and business development. When he’s not working, you can find Max on a mountain or travelling.